Redesigned and rewrote a website first launched in 2004 to reflect current SEO standards.
Key concepts:
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Identify popular search terms with low competition and create a "vocabulary" of keywords for all content.
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Use best practices for SEO by coding alt tags, using text-based navigation, file names, etc.
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Choose affiliate programs that are of interest to the visitor and have high payouts.
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Integrate affiliate links into body copy, format affiliate offerings as tips and content.
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